REAL SAN JOSE
I approached A local club within an independent soccer league, with an opportunity to build strengthen their identity from top to bottom.
This rebrand included logos, social media, and merchandise design.
The design was inspired by the City of San Jose’s flag colors, the regal crown of the club’s name, as well as representing the deep roots the community has with the (408) area code.
The alternate jersey was an homage to chicano culture, with a gothic type, and a monotone design.